Tom Kolditz is the founding Director of the Ann & John Doerr Institute for New Leaders at Rice University—the most comprehensive, evidence-based, university-wide leader development program in the world. Serving all 6200 graduate and undergraduate students across all seven schools at Rice, the Doerr Institute is among the largest leader development and coaching enterprises in Texas.

Prior to founding the Doerr Institute, Tom designed the core Leader Development Program at the Yale School of Management and served as the chairman of the Department of Behavioral Sciences and Leadership at West Point. Tom was the founding director of the West Point Leadership Center, co-founded the Thayer Leader Development Group, and currently manages his own leader development and coaching consultancy, Saxon Castle LLC. A highly experienced leader, Brigadier General Kolditz has more than 28 years in leadership positions, serving on four continents in his 34 years of military service.

He received the Distinguished Service Medal, the Army’s highest award for service, is a Fellow in the American Psychological Association, and is a member of the Academy of Management. His book, titled In Extremis Leadership: Leading as if Your Life Depended on It, was based on more than 175 interviews taken on the ground in Iraq during combat operations.

Dr. Kolditz has published more than 60 articles and book chapters to date, including in the Proceedings of the National Academy of Sciences and the proceedings of the World Economic Forum’s Annual Meeting of the New Champions.

An accomplished speaker, Tom has delivered more than 300 invited speeches and keynotes to audiences world-wide. Named as a leadership Thought Leader by the Leader to Leader Institute and as a Top Leader Development Professional by Leadership Excellence, in 2017, he received the prestigious Warren Bennis Award for Excellence in Leadership, a distinction shared by noteworthy leaders including Howard Schultz, Doris Kearns Goodwin, AG Lafley, and Bill George. In 2018, he was listed as #6 in the Coaching category by a global independent professional ranking organization, Global Gurus. He holds a BA from Vanderbilt University, three master’s degrees, and a PhD in social psychology from the University of Missouri.

Breaking Barriers: The Expansion of Coaching Markets at Scale in Education

2021-02-04T17:00:00-05:00 2021-02-10T08:00:00-05:00 Thursday, February 4th 17:00 EDT Length: 90 minutes

Tom Kolditz

  • Founding Director of the Ann & John Doerr Institute for New Leaders at Rice University
Video Thumbnail



Download Video
Audio Thumbnail



Download Audio
Slildes Thumbnail



Download Slides
Transcript Thumbnail



Download Transcript
Notes Thumbnail



Download Notes
EMCC Reflective Questions Thumbnail

EMCC Reflective Questions


Answer Questions

This section uses an actual case study to show how building a market for coaching in a university setting can provide executive coaches (or coaching companies) with thousands of additional clients to augment their usual client base, or to build a new business specifically targeting student coaching. The presentation will describe a case where a university went from no coaching to more than 2000 paying student clients being coached by ICF coaches in just two years. The case includes a strategy for creating global demand.

Data will be presented showing large scale, university wide impacts in leader identity, sense of purpose, life satisfaction, and other individual variables. It will also lay out comprehensive ROI findings showing increases in students' starting salaries, and increases in alumni donations caused by (not merely correlated with) the professional coaching of students.

The presentation will also cover practical tips for starting scalable coaching programs in colleges and universities and offer free access to data, assessment instruments, and other tools.

  1. University student coaching is a lucrative, rapidly expanding coaching market that is likely to approach the scope and scale of the executive coaching market in 5-10 years.
  2. There are specific strategies that help lead to the success of coaching programs in universities, and a number of mistakes that guarantee failure.
  3. One does not have to give up their executive coaching practice to successfully augment it with paying university clients, a client base more resistant to market fluctuations than most businesses.
The World Business & Executive Coach Summit 2020 - headphones

Have questions?

Email us at
or press button below.

Contact Us