Andrew Horn is a serial social entrepreneur, speaker and writer based in Brooklyn, NY. He is a Global Shaper at the World Economic Forum, was selected to Startup Boost’s 33 under 33 and received the Mayor’s Community Service award in Washington, D.C at the age of 23.
In 2014, Andrew launched Tribute.co, which The New Yorker recently called “Hallmark 2.0.” Tribute makes it easy to create a collaborative video montage that you can give as a gift on any important occasion. He is on a deep mission to spread gratitude and meaningful connection in the world and is responsible for 250,000+ Tributes since launching. Before launching Tribute, Andrew started an award-winning children’s non-profit called Dreams for Kids DC.
In three years, he established the organization as one of the premiere adaptive athletic providers in Washington, D.C. (where kids with disabilities played sports with professional teams like the Washington Capitals and Redskins).
He was able to build a succession plan and stepped down in 2011 to start another non-profit venture called AbilityList, which FastCompany called a “Craigslist for people with disabilities.” Once Dreams for Kids DC and Ability List were operationally sound, Andrew went to work with best-selling author Sam Horn to launch The Intrigue Agency in Washington D.C and NYC.
The IA is a full-service branding firm with Fortune500 clients like Cisco, Boeing and HP. Andrew began professional speaking at a young age, giving his first TEDx talk at 21. Andrew is now a frequent speaker at conferences (United Nations), colleges (NYU) and for Fortune 500 brands like MasterCard. He is a frequent contributor to media outlets like MindBodyGreen, HuffPo and TheMuse. He focuses his writing on “The Art of Meaningful Conversation” – How to overcome anxiety, ask better questions and connect with anyone.
Whether you are seeking investment, pitching a client, or meeting someone at a live event, the success of your priority project will often come down to a single decision-maker saying yes. This talk will show you how to create “3C” communication (clear, concise, and compelling) and win buy-in from decision-makers when it matters most. Most importantly, this session is not just about technique.
This session is about connecting with the deeper truth of why you do what you do and learning how to share that eloquently with the people you want to work with. Audience Takeaways: Craft a signature story that connects with people on an emotional level Make people care about your business with eye-opening statistics Use the “Anchor” exercise to help others understand what you do Articulate your UVP (Unique Value Proposition) so you stand out from the crowd. Find your "closing questions" that help you to connect what you offer with client need Learn the Social Flow framework to feel confident asking for your full fee.
1. Craft a signature story that connects with people on an emotional level.
2. Learn how to use statistics to make people care about your offering.
3. Articulate your UVP (Unique Value Proposition) so you stand out from the crowd.
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