Betty-Ann Heggie, a widely recognized thought leader in gender dynamics is published in Harvard Business review, Inc. Magazine, Apple News, Huffington Post and The Good Men Project . An award-winning speaker, author and mentor, she is also a corporate director, philanthropist and a former Senior Vice-President with PotashCorp (now Nutrien), the world’s largest fertilizer supplier.
The author of “Gender Physics, Unlock the Energy You Never Knew You Had to Get the Results You Want”, she speaks regularly on how men and women can make progress together in the modern workplace. During her corporate career she was twice named the top investor relations person in Canada, once by her clients and once by her peers and was subsequently inducted into Canada’s Top 100 Most Powerful Women Hall of Fame.
An early adopter of sustainability she produced her company’s first report in 2002 and this issue, as well as those that followed, won national reporting awards.
In 2019 Betty-Ann was named a Distinguished Speaker by the Canadian Institute of Mining after being given the Trailblazer Award from Women in Mining Canada and recognized as one of the 100 Global Inspirational Women in Mining. She was also inducted into the Saskatchewan Business Hall of Fame, given the Queen’s Golden Jubilee Medal, the YWCA Lifetime Achievement Award, the University of Saskatchewan Alumni Mentorship Award and the Stevie Award for “Women Helping Women”.
Betty-Ann currently serves as a director for TIFF (the Toronto International Film Festival) where she Chairs the Philanthropy Committee and has also been on the boards of the Canadian Chamber of Commerce, the Saskatoon Regional Economic Development Authority, the Canadian Wheat Board, Allana Potash and MITACS. She was the founding chair of the Saskatchewan Chapter of the Institute of Corporate Directors.
Her ground-breaking Womentorship program at her alma mater, the University of Saskatchewan, has had more than 2500 women participate in the program’s networking events, professional development and its annual women’s film festival. The program also developed and hosted a Canadian mentorship experience for women from Afghanistan. She and her husband Wade are very proud of their two highly spirited and independent adult daughters.
Gender Physics is a revolutionary practice designed to help business leaders capture the advantages of both gender attributes for maximum impact. In some venues, situations or with some audiences, it is best to respond with a more confident, assertive Masculine Energy while in others a caring, collaborative Feminine Energy works most effectively. This practice requires that we unshackle ourselves from traditional gender stereotypes but the benefits are huge as we will all ‘play to our strengths’ as individuals.
Furthermore, it is an advantage for businesses. Astute leaders know that hiring the right talent for the position and developing that talent is integral to a company’s productivity and bottom-line results. Yet, our success in doing this is hampered when our employees are stifling their skills and talents in order to align themselves with the accepted attributes of their gender.
Betty-Ann uses university research, and her own personal stories as a senior VP with the world’s largest fertilizer company to demonstrate how using a particular type of energy creates a particular result. Those in attendance will leave with a new way of looking at gender and be inspired to not only express their individuality, they will see the value in being both.
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